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 Social Media - Has Your Organization Assessed the Risks?

Speaker Presentation
3/21/2013 11:30 AM
3/21/2013 1:30 PM
Norwood Hotel, 112 Marion Street, Winnipeg, MB R2H 0T1 |

Social Media – Has Your Organization Assessed the Risks?

Social media is quickly becoming the new way people receive information and stay up-to-date with latest trends and events – such as; advertisements, endorsements, recommendations, gossip, and yes, even ‘news’. Whether it is through Twitter, Facebook, LinkedIn, on-line blogs, or many of the other emerging tools - all of these social media forums offer great potential for connecting with friends, peers, and customers. Many use these forums as a way to voice their opinions, rally support, or simply to make a statement.
One of the biggest impacts of the social media evolution is that instead of the conversations being between only a few individuals, the conversations are now broadcast to the masses at lightning speed. Just imagine if Justin Bieber, with over 34 million Twitter followers, posts a negative review about your product or company! How would this affect your organization? Does your organization have a means of monitoring and responding to these conversations?
This session will explore social media risks, myths, and leading practices for risk mitigation. We will provide some examples of social media mistakes, discuss questions internal auditors should be asking of their organization, and provide some examples of how social media can be used as a tool to support audit or investigation work.
About Our Speakers:
Doug Tumber
Doug has over fifteen years experience providing assurance and advisory services to clients including assisting clients with regulatory compliance reporting, working with client internal audit functions, and performing specialized audit and advisory projects. Doug is an experienced facilitator and has led and assisted on a wide range of advisory projects including process redesign, process improvement, and gap analysis. Doug is a Chartered Accountant (CA), Certified Information Systems Auditor (CISA), and a certified Project Management Professional (PMP). Doug has been a member of the IIA Winnipeg Chapter Board for over 6 years and currently is the Chapter President.
Anna Maria Cicirello
Anna Maria Cicirello is a Senior Manager within the Forensic practice of KPMG LLP in Toronto, Ontario. She has over 10 years accounting and audit experience and has worked in various locations in Canada, the United States of America, China and the Caribbean. She currently provides advisory services to assist in fraud risk management, litigation support, investigations and various matters involving business disputes and related issues.
Location, Cost & Contact:
Norwood Hotel
112 Marion Street,
Winnipeg, MB, R2H 0T1
Thursday, March 21, 2013
Registration: 11:30 am to 12 pm
Lunch & Presentation: 12 pm to 1:30 pm
Cost (including GST):
Members: $45.00
Non-members: $50.00
Registration deadline: Monday, March 18, 2013
CPE: 1 Eligible
For information:
Bridget Cabral
VP Education Services
Institute of Internal Auditors – Winnipeg Chapter
For the full brochure, please click here.